If you're in the data industry you have probably heard discussions surrounding the General Data Protection Regulation and how to best comply with its standards. The General Data Protection Regulation, or GDPR for short, is a governmental guidance that applies privacy protections to personally identifiable information handled in European Union member states and the European Economic Area. GDPR was created in April 2016 and went into effect on May 25, 2018.
I'm American, how does this impact me?
GDPR requirements apply to data collected from EU citizens, regardless of whether that data remains within the EU/EEA or elsewhere. This is highly significant for a number of reasons. If you are a business operating in the United States and you receive/manage member data from EU citizens, then you must comply with GDPR. All companies and businesses that store, evaluate, manage, collect, or interact with EU citizen data are affected regardless of global location.
How can I remain compliant?
To ensure compliance companies must allow for individuals to monitor and remove their personally identifiable information, and must instill processes and procedures to safeguard any data being handled as well as to preserve consumer rights. Policies and Procedures should uphold clear communication that intends to gather affirmative consent from users. Pseudonymization, anonymization and encryption are also promoted by the GDPR to ensure protection of personal data while it is being utilized.
ASI Strategies recommends working with our experts to develop foolproof policies and procedures that address all aspects required by GDPR. We also recommend conducting internal audits of maintained security systems, IT operations, and privacy processes. Our team of strategists can provide these services and more to ensure that your business remains compliant.